CALLTOWER Blog

2 min read

How to Maintain Channel Sales Leads Throughout the Conversion Process

CallTower Blog Team: Aug 29, 2019 9:35:00 AM

No matter what your product or chosen channels, channel sales are almost universally a B2B approach. What this means is that your conversion funnel isn't just convincing one person. You may not even be proposing a traditional vendor relationship, as...

2 min read

3 Big Mistakes To Avoid When Selling in the Channel

CallTower Blog Team: Aug 23, 2019 9:33:00 AM

Generally, customers will form an opinion about a company before the selling process ends. There are many prospects who will try to find any reason to not purchase a product from you. If a buyer does not have a positive interaction with your sales team,...

2 min read

Channel Sales Reps: Enhance Your Strategy and Engage with Customers

CallTower Blog Team: Aug 16, 2019 9:33:00 AM

For many reps, figuring out how to effectively boost their channel sales can be a big challenge. When it comes to boosting channel sales, many reps find it challenging to figure out how to actually impact and influence consumers. This is highly...

2 min read

Jumpstart Your Social Media: 3 Tips for Channel Partners

Kade Herbert: Aug 2, 2019 9:33:00 AM

Social media is a powerful engine. It can reach new clients, build trust with loyal partners, and set companies apart from their competitors through the sharing of valuable content. But not everyone knows how to channel that potential. How can you make...

2 min read

Starting Line: Three Tips for New Channel Sales Reps

CallTower Blog Team: Jul 11, 2019 9:33:00 AM

Can you really be born a salesperson? While it may seem that you are surrounded by salespeople who were born to do the job because they make it look so easy, the truth is that the great salespeople have taken the time to improve themselves and sharpen...

2 min read

Solution Selling in the Channel: Focus On Your Prospects

CallTower Blog Team: Jun 27, 2019 9:33:00 AM

Become a Solution-Based Seller

Every successful channel sales representative will understand that there are skills and experiences that can be a major asset to his or her overall success. Today, buyers are being more cautious than they have probably ever...

4 min read

CallTower Channel Sales: Microsoft Voice Solutions

Kade Herbert: May 31, 2019 9:33:00 AM

A Channel-Based Exploration of CallTower's Microsoft Offerings

At the Microsoft Ignite Event in 2017, Microsoft dropped a bombshell on the Unified Communications (UC) industry: they announced they would be transitioning their Skype for Business...

2 min read

Tips on Creating Relationships With Channel Partners

CallTower Blog Team: May 30, 2019 9:33:00 AM

When you want to encourage your team, you use a variety of tactics that will motivate them. Your main priority is to get them to focus their attention on the values of your company and the goals you have set.

Some of your business goals may include...