4 Ways to Examine The ROI of Video Conferencing

You don't have to be some huge, national corporation to use various business communications systems within your business.

Whether you are a company with hundreds of employees or a small, local business, you can benefit greatly from investing in a video conferencing system. How? In this post, we will take a look at the return-on-investment of video conferencing for all businesses. 

1. Exorbitantly Fewer Travel Costs: No need to meet with a potential client or investor several states over or three thousand miles away in a different country. As you know, business travel is not a minor expense and though it is sometimes inevitable, the need for it has dramatically reduced thanks to the changes in the way we communicate. When you have a video conferencing system set up, you can swap out pricey business travel for a less expensive and less time-consuming video conference call. Not only will this save you thousands of dollars, it prioritizes convenience for both you and the other participants. Everyone involved can enjoy instantaneous communication without expending unnecessary effort on traveling. 
2. Efficiency Goes Up, Time-Wasting Goes Down: As we just briefly touched on in the point above, when you opt for video conferencing instead of traditional in-person meetings, you aren't only saving money, but time. Work days are filled with lots of tasks that need our attention, so frivolous time wasting is more than just annoying; it can start to cost you money. Instead of wasting valuable time and resources for both you and your employees, clients, and colleagues, start hosting more meetings via video conferencing. You can be more productive without using up more resources when you opt for this solution. 
3. Employee Engagement And Productivity Go up: When the bulk of an employee's communication takes place over a mobile phone with an earpiece in, they can technically be speaking to someone, yet still be mentally absent from the conversation or distracted by the idea that they can multitask. When an employee is in a video conferencing meeting, the discussion being had requires their full attention. This demand on employees to pay more attention makes them more engaged and productive in every meeting. Video conferencing also cuts out a lot of the time wasting that goes along with email correspondence and phone tag. Instead of back and forth communication, you can just schedule a video conference call and get all of the information out in one sitting. 
4. You Can Use Equipment That You Already Have: Once upon a time, a business had to shell out potentially thousands of dollars to get an infrastructure that could support video conferencing. Now, thanks to VoIP programs (voice-over Internet protocol), you can use existing technology that you already have in the workplace to have your video conference meetings. Your video conferencing can take place over computers, smartphones, tablets, and virtually every other mobile device that you use. And the best part is that it is far cheaper to video conference now than it ever was before. 

Want to learn exactly how much a video conferencing system will save your business? Use our Skype for Business ROI Calculator and find out: